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GOJO Innovations Highlighted at ISSA

Newest hand sanitizer formulation offers added protection to THE PURELL SOLUTION™


AKRON, Ohio (Dec. 9, 2019) – GOJO, the inventor of PURELL® Hand Sanitizer and a global leader in skin health and hygiene solutions, showcased their latest innovations, including the groundbreaking PURELL VF PLUS™ Hand Sanitizer, at the International Sanitary Supply Association (ISSA) North America trade show, which was held Nov. 18-21 in Las Vegas.


GOJO was founded in 1946 by Goldie and Jerry Lippman, after Jerry worked with Kent State University professor Clarence Cook to invent GOJO® Hand Cleaner – and after seeing how Goldie’s hands suffered from the harsh chemicals rubber factory workers used to clean their hands.


That spirit of innovation has thrived at GOJO over the past 73 years, leading to many game-changing innovations – from America’s #1 Hand Sanitizer,1 PURELL® Instant Hand Sanitizer, to PURELL® Surface Disinfecting and Sanitizing Sprays and PURELL® Brand HEALTHY SOAP® with CLEAN RELEASE®Technology, to the breakthrough PURELL® ES8 Dispensing System and the PURELL CXR REDIFOAM™ System, which was nominated for an ISSA Innovation Award in the Dispensers category.


The newest GOJO innovation, PURELL VF PLUS™ Hand Sanitizer, offers the broadest spectrum germ-kill available to help restaurants prevent outbreaks from foodborne pathogens, and to prevent the spread of germs that can cause illness in close quarters, where there is increased person-to-person contact, such as cruise ships, dormitories, classrooms and high-traffic facilities. This specialized formulation has been tested using the most up-to-date, breakthrough testing methods and kills 99.99% of bacteria + others. PURELL VF PLUS™ Hand Sanitizer is pleasing to use like PURELL® Advanced Hand Sanitizer, and is compatible with the latest dispenser technology, PURELL ES® System, featuring AT-A-GLANCE™ refill design, energy-on-the-refill, and end user personalization. PURELL VF PLUS™ will also be available in 12 ounce and two ounce bottles. Production begins in January 2020.


Another part of the GOJO history is developing market-specific solutions that solve common pain-points. PURELL CXR REDIFOAM™ System solved the high-traffic facility manager’s challenge of keeping counter-mount soap dispensers full and operational. The high-performance, top-fill fixture eliminates the hassles and hazards of removing heavy panels and crawling under counters to refill counter-mount soap systems. The commercial-grade construction above and below the counter, designed with all metal components, is built to handle frequent use and keep soap systems operational. Additionally, as a closed system, it helps reduce the possibility of introduction of germs into the reservoir. The system is ideal for high-traffic facilities where individuals are exposed to germs on a daily basis. The CXR REDIFOAM™ System is part of the comprehensive PURELL® counter-mount dispensing portfolio, which includes a full range of options from simple push-style systems to elegant, top-fill, touch-free systems. This system was on display at the PURELL® brand booth at ISSA.


The PURELL® Brand Complete Protection Portfolio includes the most effective products* from The PURELL SOLUTION™, including PURELL VF PLUS™ Hand Sanitizer, working together to help protect your employees and guests from germs that can cause illness and keep your facility healthy.


PURELL® products are universally recognized and trusted as safe, effective, and good for you.2 Eighty percent of people surveyed said that seeing PURELL® products left them with a more positive overall impression of the business.3


For more information on CXR, visit For product questions about PURELL VF PLUS™ Hand Sanitizer, which begins production in January 2020, please contact, or for technical questions, email


About GOJO

GOJO, the inventor of PURELL® Hand Sanitizer, is a leading global producer and marketer of skin health and hygiene solutions for away-from-home settings. The broad GOJO product portfolio includes hand cleaning, handwashing, hand sanitizing, skin care formulas and surface sprays under the GOJO®, PURELL and PROVON® brand names. GOJO formulations use the latest advances in the science of skin care and sustainability. GOJO is known for state-of-the-art dispensing technology, engineered with attention to design, sustainability, and functionality. GOJO programs promote healthy behaviors for hygiene, skin care and compliance in critical environments. GOJO is a family enterprise headquartered in Akron, Ohio, with operations in the United Kingdom, France, Australia, Japan, Mexico, and Canada. Learn more about GOJO.